One company for the performing arts, media, entertainment, and commerce.
The MusicSquared Group unites a family of ventures under a single, deliberate structure — pairing the discipline of a modern company with the creative ambition of a top-tier arts institution.
Built on a decade of arts education.
The Group grew out of the performing arts programs that became The New York Performing Arts Academy — a career-focused training community for singers, actors, dancers, and musicians. As those programs matured, so did the ambition behind them: to build lasting creative businesses, not just individual offerings.
Today, The MusicSquared Group is the parent company that brings education, media, entertainment, and commerce together — giving each venture room to grow while sharing brand, infrastructure, and vision.
Principles that hold the Group together.
Craft first
Every venture is measured by the quality of the work and the artists it develops — not shortcuts.
Clear structure
Commercial and charitable activity are cleanly separated, with governance a partner can trust.
Built to scale
Shared brand, payment, and growth infrastructure lets each division expand without reinventing the wheel.
People and community
Students, artists, families, and audiences are at the center of every decision the Group makes.
The NYPAA Advisory Board.
Our work is strengthened by a distinguished advisory board whose members bring industry expertise, artistic passion, and a shared belief in the mission — lending their insight as the Academy and the Group grow.
Richard John Martin
Ignite ManagementJustine Hunt
NTA Talent AgencyNick Terzian
NTA Talent AgencyGiselle Alers
United NationsJuliet Gordy
Founder, ScivoraThe MusicSquared Foundation, Inc.
The MusicSquared Foundation, Inc. is a separate New York 501(c)(3) nonprofit organization that supports scholarships and mission-aligned programming, and helps deliver our education offerings. It is a distinct legal entity from The MusicSquared Group — charitable donations to the Foundation are handled separately from the Group's commercial tuition, program, and merchandise payments.
Interested in the Group's future?
Whether you're a family, an artist, a partner, or a prospective investor, we'd welcome the conversation.